Funky Cars > Video: GM tries to explain away Chevy vs. Chevrolet debacle ”” Autoblog

[Autoblog] Batey says that Chevrolet is one of the fastest growing brands in the world, and that for every one Chevy model sold here in the U.S., the company moves two units overseas. In order to stifle any confusion as to whether or not Chevrolet and Chevy are the same brand, the company is simply going to use Chevrolet moving forward.

Previous [Previous] Brooklyn Heights Blog » Sideways Smart Cars Cause Con...

Next [Next] Company Involved in G.M. Recall Said the Problem Runs Deeper ....

Some related posts from Technorati and Google.

[Autoblog] Report: General Motors wants to snuff out "Chevy" nickname [w/poll ...: Chris, Sam, Dan and Alex take on your questions for Episode #180 of the Autoblog Podcast. News topics we cover are the closure of Mercury, Ed Whitacre's bushwhacking of management at GM, a lively gas tax debate, and Ohio's Magic 8-Ball speeding evidence.

[NextGadgets.net | Cool Gadgets, New Gadgets, Latest Gadgets, Future Gadgets, Electronic Gadgets, Hi Tech Gadgets News] Video: GM tries to explain away Chevy vs. Chevrolet debacle ...: By now, you’ve probably heard all about the General Motors love/hate relationship with the Chevy nickname for its bread-and-butter Chevrolet brand. At first, the company seemed to be turning its back on America’s pet name for the Bowtie brand before turning around and saying that the company downright loves it when the American people use the Chevy name, but it would be using Chevrolet in all of its branding and messaging for “branding consistency.”

[Autoblog] Followup: GM says feel free to say 'Chevy' *UPDATE ”” Autoblog: News topics we cover are the closure of Mercury, Ed Whitacre's bushwhacking of management at GM, a lively gas tax debate, and Ohio's Magic 8-Ball speeding evidence.

[Genesis Forum: GenCoupe Hyundai Genesis Coupe Forums] Report: General Motors wants to snuff out "Chevy" nickname [w/poll ...: The Times further points out that the memo, signed by Chevy marketing vice president Jim Campbell (you see what we did there) and Alan Batey, VP of Chevy sales and service (there we go again), uses Coke - Coke - as an example of what GM is trying to achieve with this approach. It would seem that the powers-that-be at the RenCen are oblivious to the irony that Coke is, of course, shorthand for the company's formal name, Coca-Cola.

[Autoblog] Report: GM prices 2011 Chevrolet Corvette range ”” Autoblog: Mustang and Corvette, and stuff like that don't even offer the choice to completely custom specify an interior finish piece by piece... for that sort of price increase, just a variation on the engine, and a window in the hood, or some CF panels can double the cost of a Corvette.

[Rosedale Chevrolet's Blog] Here is a GREAT “true life” 2010 Chevy HHR Review”¦ « Rosedale ...: This time I was able to get comfortable in the driver’s seat, though it did take about twenty minutes of fiddling around with the switch after I set out before I finally stumbled upon the elusive sweet spot, but at least I found it before I hit the interstate. Once I found a comfortable driving position I didn’t have to adjust the seat again for the duration of my journey and that’s all that mattered.

[Car News Gossip] Buick to Add Rebadged Chevrolet Volt to Chinese Lineup Next Year ...: The first pre-production Chevrolet Volt rolled off the assembly line nearly a month ago and now the Europe-boundOpel/Vauxhall Ampera has reached that milestone as well....

[Autoblog] Report: Top GM execs awarded millions in stock ahead of IPO ”” Autoblog: It pays to be an executive for General Motors. Actually, scratch that... it will soon pay to be an executive with General Motors, assuming that.

[Car News Gossip] GM Offers Vette to Galarraga After Wednesday's Game | Car News Gossip: Detroit - Chevrolet today awarded Detroit Tigers pitcher Armando Galarraga a 2010 Corvette convertible, recognizing his outstanding performance on and off the field....

[TheBlogIsMine Dot Com] 2010 Chevrolet Camaro Leads US Sports Car Volume | TheBlogIsMine ...: “It’s remarkable how quickly consumers connected with the new Camaro, and pushed it to the top of the segment,” said John Fitzpatrick, Camaro marketing manager, “especially considering our key competitors offer both coupe and convertible models. Today, about half of 2010 Camaro buyers are new to Chevrolet, some trading in performance cars such as Mustang or Nissan Z to purchase their Camaro.

Reflected tags on Technorati: Blog, ,